Our Approach
Malaria No More UK is determined to end malaria deaths.
A child dies every 30 seconds from malaria—so every second counts. The fastest way for us to have impact is to blanket Africa with mosquito nets, effective medicine and targeted spraying to stop people dying from malaria. Our role as a catalyst is to maximise opportunities to save lives through communications, resources and investments. Each area of our work leverages the others to form a virtuous cycle for impact.
We make high-yield investments of time and capital to speed progress, unlock resources, mobilise new assets and spur the world toward reaching this goal.
Learn more about our approach through our communications, resources, and investment below.
Communications
Malaria is a crisis—three thousand deaths every day. It needs to be communicated that way. Malaria No More orchestrates breakthrough marketing campaigns and media events that put malaria where it belongs: at the top of the agenda for policymakers and the general public alike.
Resources
Approximately £1.7 billion a year is needed to achieve universal coverage of malaria prevention and treatment tools in Africa. Malaria No More is encouraging, enabling and inspiring governments, corporations and the public to provide it.
G8 Pledges 100 Million Nets by 2010
The biggest health announcement out of the 2008 G8 Summit began with a simple proposal: Malaria No More Chairman Peter Chernin invited UK Prime Minister Gordon Brown to lead a global push to cover every man, woman and child at risk of malaria in Africa with a mosquito net by 2010. Prime Minister Brown accepted with the caveat that Peter and Malaria No More support his efforts with private sector engagement and grassroots awareness. Deal.
Six Steps to 100 million Nets
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Gordon Brown launches Malaria No More’s "Nets for Josie" mosquito net campaign with an editorial in The Sun. The campaign raises $100,000 from the British public. (November 2007)
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Prime Minister Brown appears on American Idol to announce pledge of 20 million nets from the UK government. (April 2008)
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The Sun runs a series of articles about Josie Russell’s delivery of nets to Nigeria. Meanwhile the EU agrees to fund 75 million bed nets by 2010. (June 2008)
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Josie Russell delivers a mosquito net to Mr Brown representing a mandate from the British public to fight for malaria at the G8 summit. (July 2008)
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In a parallel effort, Malaria No More works with the White House to put malaria on the G8 agenda. (July 2008)
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Mr Brown and President Bush secure pledge of 100 million nets by the end of 2010 from G8 member states. (July 2008)
Innovative Finance
ChainCapital Founder Thomas Schmidt was at a Malaria No More reception in London listening to Peter Chernin and Ray Chambers talk about the return on investment of malaria control when inspiration struck. As a young father, Thomas was compelled by the tragedy of kids dying from a preventable disease. As a finance specialist, he was inspired by the challenge of solving the resource and timing problems facing malaria.
"We can fix this" he thought to himself. Whereas philanthropic work typically depends on grants or donations, Thomas has pioneered a model of resource mobilisation that offers returns for the investor and beneficiary alike. In this case, Mr Schmidt partnered with Goldman Sachs and Malaria No More US to create Malaria Bridge Capital, a specialised investment structure that will use a portion of capital and dividends to finance projects like a net guarantee facility to significantly expedite the delivery of nets to Africa.
Now we are working to encourage the G8 to adopt the idea of a net guarantee facility as part of the G8 task force on innovative health financing which is due to report to the G8 and the UN this year.
Investment
We're setting ambitious goals and tracking toward them with full disclosure. To that end, Malaria No More US joined with the Roll Back Malaria Partnership to launch MalariaProgress.org a single website to monitor progress in financing, distribution and impact of commodities starting with mosquito nets. Already, MalariaProgress.org has been invaluable in advocacy efforts at the G8 and other forums. We'll use the site to hold donors accountable to their pledges.
UK Funding
The costs of running our charity are covered by grants from partners and foundations such as The Department For International Development and The Gates Foundation. This means that 100% of all your donations will go directly to helping end malaria in Africa, with a focus on provision of life-saving mosquito bed nets. (The only exception is with donations via SMS, where network operator charges apply).
Analysis
View 2008 Stakeholder Report issued by Malaria No More in the United States
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